how to edit wix page title and meta description

How to Edit Wix Page Title and Meta Description

How to Edit Wix Page Title and Meta Description – In this article I am going to show you how to edit Wix page title and meta description.

You will learn what page title and meta description are, why they are important for SEO and how to optimise them for search engines.

This post is part of our Wix SEO series, including:

If you need help with or you don’t know how to edit Wix page titles or meta description, please feel free to drop us a line.

What is Wix Page Title?

The page title is a string of text used as title for your Wix web page in search results.

While sometimes the page title is also visible on the actual page, it should not be confused with the main heading of the page, usually in H1.

What is Wix Meta Description?

The meta description is a string of text used as a description for your Wix web page in search results.

page title and meta description

Why is Wix Page Title Important for SEO?

The page title is arguably one of the most important elements of onpage optimisation, the area of SEO concerning with the optimisation of all elements of a web page.

As such, the page title is one of Google’s +200 ranking factors.

Its role is to tell both users and search engine what the web page is about.

Why is Wix Meta Description Important for SEO?

The meta description is important for SEO because it indirectly influences some important ranking factors such as click-through-rate and bounce rate.

While the meta description has been deprecated as a ranking factor, its primary role is to give users an incentive to click by providing additional information about the web page itself.

How to Edit Wix Page Title

To add a page title to your Wix page:

  1. From your dashboard, select Site Actions and click on Edit Site
  2. Once in your Wix Editor, select Menu & Pages from the left navigation
  3. Click on the three dots ‘…’ next to the page you want to edit and select SEO (Google)
  4. Scroll to the Page Title field and enter your text
  5. Once you are done, make sure you save your changes and click on Publish

How to Edit Wix Meta Description

To add a meta description to your Wix page:

  1. From your dashboard, select Site Actions and click on Edit Site
  2. Once in your Wix Editor, select Menu & Pages from the left navigation
  3. Click on the three dots ‘…’ next to the page you want to edit and select SEO (Google)
  4. Scroll to the Meta Description field and enter your text
  5. Once you are done, make sure you save your changes and click on Publish

add page title and meta description

edit page title and meta description

save and publish pagetitle and meta description

Edit Wix Page Title: Best Practices

  • Keep the number of characters under 60
  • Write a unique page title for each page and don’t repeat the same page title twice
  • Add your focus keyword for the page to your page title
  • Add your business or site name, if it’s a well-known brand. Alternatively, add a secondary focus keyword
  • If you have a physical location, include the location of your business in your homepage title
  • Use the pipe sign ‘|’ to distinguish different parts of your title
  • Do not add any email or phone number in the page title
  • Avoid writing all in capitals

Edit Wix Meta Description: Best Practices

  • Keep the number of characters under 160 and definitely not more than 300
  • Write a unique meta description for each page and don’t repeat the same meta description twice
  •  Add your focus keyword for the page to your meta description
  • Add your business or site name in the meta decription
  • Do not add any email or phone number in the meta description
  • Avoid writing all in capitals

Sources

https://support.wix.com/en/article/adding-seo-page-titles-and-descriptions-meta-tags

https://unsplash.com/photos/I7lGw_9vvEU

About Pasquale Mellone

Pasquale is Founder at Increasily.com, a digital strategy agency based in Dublin, Ireland; and Co-Founder at luxury ecommerce marketplace Thesidebe.com. Pasquale has +15 years of experience in Digital Marketing and Account Management. He currently lives in Dublin with his wife, stepdaughter and cat.

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